Music League is a competitive music game where friends take turns sharing tracks, voting anonymously, and climbing the leaderboard for bragging rights. Inspired by fantasy sports, each round is built around a themed prompt—like “Best Cover Songs” or “One-Hit Wonders”—encouraging thoughtful picks, spirited debates, and deeper music discovery. With over ...
Music discovery game that’s a grassroots hit revs up for next phase of growth with help from industry all-stars.
Music League, the web and mobile based game that turns music discovery into a fun, competitive social event, is announcing the creation of its first advisory board. Made up of key experts in music and gaming, this board will support the next phase of growth for the company.
Initial advisors include Ted Suh, former head of music at Snapchat; brand marketing expert Ryan...
Music discovery game that’s a grassroots hit revs up for next phase of growth with help from industry all-stars.
Music League, the web and mobile based game that turns music discovery into a fun, competitive social event, is announcing the creation of its first advisory board. Made up of key experts in music and gaming, this board will support the next phase of growth for the company.
Initial advisors include Ted Suh, former head of music at Snapchat; brand marketing expert Ryan Ford (ex-Cashmere agency); Tobi Parks, entrepreneur and legal affairs consultant; music tech and licensing virtuoso Vickie Nauman; entertainment attorney and advisor Cliff Fluet; and expert in music business development David Blutenthal, all seasoned leaders in helping music startups scale. Their insights will prove essential as the company prepares to raise investment this year.
Music League is poised for growth, thanks to its innovative interactive format and proven ability to engage music fans. The game lets music lovers start their own league, made up of several themed rounds. To play, players submit a song for each round that fits a chosen theme, which can be extremely straightforward or ridiculously quirky. Then all players vote to determine what song wins the round. The gameplay leads to artist discovery without algorithmic interference. It’s fun but feisty, as votes and comments fly in good-natured competitive socializing.
Music League has achieved an enviable pace of growth based solely on word of mouth and with zero spent on marketing. It has expanded by more than 100x in three years, winning over nearly 180K MAUs thanks to enthusiastic players who spread the word.
As Music League grows, the core game will stay the same—but new features will build on its fan-first foundation, making it easier for artists to connect directly with listeners and grow their following in ways that are actually engaging. This evolution will be guided by the advisory board’s collective expertise.
“I am incredibly honored to work with these knowledgeable experts who can give Music League invaluable guidance and advice as we get ready for our next phase,” says founder and CEO Eric West. “I’m looking forward to drawing on these advisors extraordinary insights to build Music League into something that cultivates real fans and supports artists in new, fun ways.”